Should A Wannabe Content Creator Pal Stop Exploiting People for Material?

The Prosecution: Beth

At times I'm recorded while I’m eating. I’ll see myself on her social media – it’s like a jumpscare.

My best friend of 10 years, Marielle, calls herself the “content queen”. It can be amusing for a short while, but it strains our relationship.

Being highly outgoing, there's a constant urge the need to document everything constantly. When we eat out, her motto is, “The phone eats first,” and snaps pictures with the flash on, which makes me cringe. I don’t like it when strangers see her posing or filming – I experience vicarious awkwardness. It also frustrates me because the food gets cold.

She's not quite an online personality yet, but Marielle is aspiring to become one. She creates video blogs about living in our city, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I don’t want to be dragged into it. Sometimes she films me while I’m eating, or just accompanying her. Later, I appear on her feed later, and it pops up like a surprise: I might be bare-faced, making a strange expression or be captured mid-bite. It feels invasive.

She also anticipates that I will to film her at inopportune moments. Often I’ll be talking to another person, or we’ll just be spending time in the street. The dynamic feels like our bond has turned into me serving as her unpaid videographer. She has the means to hire someone if she wanted high-quality content. When I brought up my discomfort about this arrangement, she dismissed it. I've been invited to several brand events, which was nice, but that doesn’t make up for all the energy I spend helping her create material.

I appreciate that Marielle has helped me with my career in design, but I resist our connection to become just a ledger of exchanges. I don't believe she's insincere or dishonest, but at times I feel that if the camera is out, we will begin acting in a way that presents a favorable image for her channel.

Her directive is, “OK, look happy!” and film me smiling with another. It’s so silly. It's crucial her to understand that our decade-long friendship still has boundaries. I enjoy being with her, but I also desire to experience it without being filmed, edited, or posted for an audience. I am not a accessory for her Instagram.

The Defence: Marielle

I want my friend to see that the content we produce together can get us an opportunity.

I am passionate about shooting content. It's more than a hobby; it’s part of who I am. Creating videos and documenting experiences online enables me to show my personality and engage with people in new ways.

I don’t see myself as a full influencer yet, but it’s smart to make money from your interests. I look up to people on social platforms who pull off that aesthetic of casual, DIY film-making.

Content creation is my version of engaging with life: noticing the nuances, posting them with an viewership that appreciates the art behind it. It's never my aim to make Beth uncomfortable. Bringing her to professional gatherings was my method of sharing opportunities, providing her a chance to witness behind-the-scenes moments that could help her professional path too. That isn't blackmail, it’s just being pragmatic.

I’d still take her to these events even if she refused to assist me, but I want her to see the benefits the work we create together can achieve: an opening. I understand not all people likes being filmed, but sometimes spontaneity is what makes material genuine. Being recorded from time to time is part and parcel of being my friend. I'd remove anything she asked, but she has never asked yet.

I don’t expect anyone to be my personal filmmaker, but companions help each other in small ways. My assumption was recording a clip here or there would be enjoyable for her. Creativity flourishes in partnership, and having Beth around makes endeavors lively and pleasurable. I don't compel her to take part in anything, and I would never deliberately humiliate her. But creating content jointly sometimes is part of how I record our time together.

I value Beth’s friendship deeply and want to avoid making videos to drive a wedge between us. I’m willing to find middle ground: like requesting permission before recording, and avoiding shots that might make her uncomfortable.

This isn’t about control, it’s about expressing my perspective while still considering hers. Clearly making content is not a replacement for genuine friendship: it’s just part of how I live my life and I want her to be included in a way that’s enjoyable for both of us.

The Jury: Reader Opinions

Is it right for her to stop filming herself and her friend when they are out together?

There’s nothing more excruciating than having a companion point a camera at you. I understand that it's her job, but I wouldn't ask friends come to my work. Perhaps she can find like-minded creators to create content with. With the dark, looming future of AI, personal relationships are the only thing we have – cherish them!
A respondent, 25

When pursuing something professionally, you can’t ask your friends for help repeatedly, even if they have done it before. While she enjoys shooting, that doesn’t mean all those around her is content. She needs to honor her friend's privacy.
Ankit, 26

Marielle might love making content and displaying her life online, but it’s not for everybody. It’s nice she has assisted her friend professionally, but she needs to hear what her friend desires.
Emma, 27

It seems like you value each other, so cling to that and make sure it’s the priority in your relationship. Foster some authentic memories, where genuine feelings are stored, not digital scrapbooks. Even celebrities who seem to share their worlds actually have more secrecy than it seems.
One opinion, 53

Marielle appears to be not fully engaged nor authentic when they're together – she’s working. Both seem confused as to where the line is. The answer is not found in trying to alter one another, but in each setting defined boundaries around what feels acceptable to them and determining if there is an acceptable compromise.
A final view, 71

Now You Be the Judge

In an online poll: has she been over-exposing their friendship?

Gabrielle Zavala
Gabrielle Zavala

A seasoned sports journalist with over a decade of experience covering major leagues worldwide.